I teach breeders to build a poultry business that creates income, freedom, and flexibility—without relying on social media alone.

Beyond the Egg Academy
The business-building team for poultry breeders.

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Your Story:

It started with a few birds.

You searched for the best stock you could find. You studied genetics, improved your breeding program, and spent countless hours caring for your flock. Maybe you started winning ribbons. Maybe friends began asking for eggs, chicks, or breeding stock.

Before long, people wanted what you had built.

Then reality set in.

How do you find customers without spending all day on social media?

How do you safely package and ship hatching eggs?

What kind of website do you need?

How do you collect emails and stay in touch with buyers?

How do you turn a hobby into a business that actually supports itself?

The truth is, building great birds and building a great business are two different skill sets.

Most breeders spend years mastering the birds but never learn the systems that help customers find them, trust them, and buy from them.

That's where Beyond the Egg Academy comes in.

We'll help you build the business side of your breeding program so your hard work reaches more people, creates more opportunities, and gives you more freedom to do what you love.

My Story

I've spent years building poultry businesses, shipping hatching eggs, creating educational products, growing audiences, and helping breeders improve their results. I have written books, taken advanced courses, designed and built products to support breeders. I am a cohost on a top rated podcast and creator of the Incubation Masterclass.

I've made mistakes so you don't have to.

Inside BTE Academy, I'll show you the systems, tools, and strategies that helped me turn a passion for poultry into multiple income streams.